Small business owners struggling to find their footing don’t always have thousands of dollars to spend each month to work with a content marketing professional.
Now, you don’t have to.
Learn how to create high-converting content for your small business in just minutes a day.
Our DIY content creation training sessions teach busy entrepreneurs how to create blogs, social media posts, and videos that attract and engage customers without spending hours crafting them. These aren't pre-recorded, one-size-fits-all courses that rarely provide the information needed to help you succeed. They're 1:1 virtual training sessions with a member of our team to guide you through the content creation process and answer any questions you have about content creation.
It's time to skip the agency fees and invest in yourself by working 1:1 with an expert content strategist. With targeted training, you can learn how to create high-quality content that aligns with your marketing goals without feeling like you're adding one more chore to your to-do list.
You need a content strategy that sets you apart to attract and retain customers. But creating share-worthy blogs, social media posts, and ads takes skill.
The Write Reflection™ offers 1:1 training sessions tailored to small business owners who want to level up their content game.
Our personalized training sessions teach small business owners:
How to develop a compelling content strategy
The building blocks of crafting catchy headlines
Tips for writing posts that hook readers
Best practices for visual storytelling
Our 1:1 approach focuses on training to meet your specific business goals. Spots are limited, so don't wait to reserve your session.
Perfect for Small Business Owners and Solopreneurs
As a small business owner, you understand the importance of stretching your budget to get the most bang for your buck.
You have ideas and goals and are excited to get started. However, it doesn’t take long to realize that marketing is expensive when you pay someone to handle it.
The stark reality is you lack the same financial resources as big corporations that sink hundreds of thousands of dollars into their marketing plans each year.
Hiring professional content marketers can drain the budget quickly. We have a better solution.
Our 1:1 content marketing training sessions are ideal for small business owners and solopreneurs just starting out.
We give you the skills needed to create a content marketing plan that aligns with your business goals and the direction needed to produce content for your digital platforms that resonates with your target audience.
Why Content Management Matters for Small Businesses
In a world where consumers turn to search engines and social media for information, products, and services, your business must be easily discoverable online. Content management helps you achieve this by:
Increasing Visibility: Optimizing your content helps your website and social media profiles rank higher in search engine results, making it more likely for potential customers to find you.
Building Credibility: High-quality, informative content attracts visitors and establishes your business as an authority in your industry.
Driving Traffic: Effective content management strategies can drive organic traffic to your website, increasing the chances of converting visitors into customers.
Boosting Engagement: Engaging content on social media and blogs can foster a community of loyal customers and encourage user interaction.
What You'll Learn
Our Mainstreet Marketing program equips you with the skills to manage your online presence effectively. Course topics include:
Accessibility Compliance. One of the biggest mistakes brands make online is to create content on websites and social media platforms that isn't accessible. Search engines prioritize accessible content. Discover how to use alt-tags, headers, and hashtags using inclusive techniques that make search engines happy.
Conducting SEO Keyword Research. Learn how to identify industry-relevant SEO keywords and use them consistently across all digital communications.
Content Creation. Craft high-quality blogs, articles, and social media updates that resonate with your audience and align with SEO best practices.
Link Building. Earning high-quality backlinks contributes to SEO ranking. Learn how to improve your website authority and credibility to earn these coveted backlinks.
Local SEO. Optimize your business for local searches to attract customers in your geographical area. Learn how to create and manage Google My Business (GMB) and Bing Places for Business accounts.
On-Page SEO. Optimize your website content, including meta titles, descriptions, headings, and image tags that improve your search engine ranking.
Don’t see what you need? No problem! We can customize a training session based on your content marketing objectives. Each 1:1 learning session is 90 minutes long and costs $100. Sign up for all six to enjoy a discounted price of $500 for all six sessions.
Turn Your Brand Story Into a Bestseller
Our Mainstreet Marketing Consulting services transform novices into content creators armed with the tools they need to amplify their voices in a crowded digital landscape.
Every entrepreneur becomes a skilled storyteller. Every brand story has the potential to spark a revolution. Your brand story is waiting to be written. Let’s make it a bestseller.
Spots are limited. Reserve your 1:1 session with the content marketing experts at The Write Reflection™ today to secure your place.
"Shari has been an amazing help to me kickstarting my social media accounts as a digital creator. When my page went viral, she was also a huge help to sort out scams and real offers from companies. She helped me write up contracts and also made a watermark for me for my posts so they wouldn't get stolen by other creators trying to profit off my success. She is very knowledgeable and good at what she does!" ~ Melina Oliver of Maple's Neigh-borhood
"I have had the privilege of being mentored by Shari Berg since 2020. I set up a session with her and she instantly imparted an amazing wealth of knowledge to me as we discussed ideas for my new position doing PR for a website for people with disabilities to enjoy the world of travel and leisure. Shari shared information and gave me feedback. It was a period of change and I needed support and direction and she always made herself available to assist me. I continued to work with Shari, who cheered me on as I grew wings. She remains available to me for constructive feedback as I need ongoing feedback to ensure I am meeting goals and remaining on the path to success. I continue to work with Shari as she provides me with the opportunity for professional growth." ~Vanessa Silbermann, PR consultant
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