Copy > Design: The Truth About What Drives Sales

An office that has a desktop computer, a laptop, a tablet, and a mobile device on the desk all displaying the same content-first design website.

Picture this: A sleek, beautifully designed website launches after months of development. The visuals are stunning, the animations are smooth, and the layout is pixel-perfect. There’s just one problem. The copy doesn’t fit. Headlines are too long, product descriptions are awkwardly truncated, and crucial messaging is buried beneath flashy design elements. The result? A costly … Read more