The Hidden Dangers of Google Business Profile

A hacker wearing a hoodie sits in front of a laptop. Computer code appears behind him.

There’s an ugly side to local search engine optimization through Google Business Profile (formerly Google My Business). A major flaw in how the accounts work can compromise a brand’s reputation. Most organizations aren’t aware of the issue until it affects them. By then, it’s a complicated mess to resolve (if you’re lucky enough to settle … Read more